ENTER THE BAD BOY UNIVERSE & UNLEASH YOUR REBELLIOUS SIDE: BREAK THE RULES, STRIKE LIKE THE LIGHTNING
Carolina Herrera starts a new adventure with BAD BOY, a fascinating fragrance that brings the myth of the eternal rebel to our time. He is the one who dares to break the rules and walk his own path.This new icon of rebelliousness has duality within his character: he is strong and sensitive; powerful and empathic; heroic and vulnerable. His courage resides in his ability to express and share his feelings. BAD BOY is an ode to rebel men who fight for their principles and are faithful to their own identity. The slogan It’s so good to be bad summarizes the spirit of this new creation.The conception and the design of the flacon, shaped as a lightning-bolt, have been a technological challenge. Its bold and striking aesthetics unifies all the BAD BOY characteristics. The lightning-bolt is dressed in a sophisticated and mysterious midnight blue, firmly standing on a golden base.
BE A BAD BOY AND UNLEASH YOUR FULL POTENTIAL
Read more in our Vol 10 #4 Edition