Beat the Summer Heat with CPJ’s Cariburst

Every once in a while, there is that one product that pops up on the scene, cuts through the clutter and makes its way to the top of almost every consumers minds – so this summer it’s all about Cariburst – the latest juice craze from Caribbean Producers Jamaica Limited (CPJ).

Buzzz Magazine caught up with Rojah Thomas, Senior Brand Manager for CPJ, who manages the ‘Refresh with CPJ Beverages’ campaign, for the scoop on why Cariburst is especially suited for the sizzling hot summer season. “The response we’ve been getting on Cariburst has been extremely positive,” said Thomas. “There’s a flavour for everyone – it comes in apple, cranberry, fruit punch, lemonade, orange and pineapple – just add water and enjoy,” he added!

Because variety is the spice of life, there are several ways to cool down with this refreshing beverage this summer. Having a party? No worries – when it comes to kids, add some personality to their little lemonade stands with any of these great flavours. And for grown-ups – well that’s easy too. Switch it up with some lemonade Cariburst mixed with your favourite CPJ spirits for an after work mixer, welcome drink at your house party or just the cocktail of choice at your family bar-b-cue.

Thomas was also quick to highlight that; “Compared to other juice products on the market, Cariburst provides customers with not only a nutritious fruit flavour but it is also extremely cost-effective. A one litre bottle of Cariburst can serve up to thirty seven-ounce cups in contrast to 3.78 Litre (1 gallon) bottle of juice that can only serve about eighteen cups – providing more value for your money and making Cariburst the most economic choice overall without having to sacrifice the best quality.”

We also asked Rojah, other than popping up on the grocery shelves of every major supermarket across the country, what’s next for Cariburst, to which he boasted, “Cariburst is the official juice sponsor for the SPF Weekend (Summer Fantasy Playground) party series coming up starting Friday August 4th – to Sunday August 6th in Ocho Rios this year.” As we all know, SPF has been known to provide patrons with the most premium, exclusive party weekend for the summer and now with CPJ’s Cariburst in the mix, party goers can look forward to adding colour and flavour to their experience as Cariburst will be available at all three SPF Weekend events.

To Read More: Purchase your copy of Volume 9 #3– July-August 2017